Audience Size
- By 2030, all Baby Boomers will be over 65 (71 – 73 million people)
- The 80+ population is the fastest-growing demographic; Americans 85+ are expected to double by 2040
The Moves for Seniors Business Model Aligns with Industry Statistics*
Significant Buying Power
- The longevity economy exceeds $8 trillion annually in the US
- Seniors control more than 50% of U.S. household wealth
Growing Demand for Services
- Many senior homes contain 40+ years of possessions
- Lifestyle trends - relocating for family or weather, unlocking home equity, aging in place – require assistance with downsizing & moving
The bottom line: A rapidly growing audience with significant wealth, housing assets, and an increasing need for downsizing, relocation, and support services.
*Sources: U.S. Census Bureau (2023 projections), AARP, Mizuho, S&P Global, Washington Post, arXiv, Q4 Capital
A critical secondary audience:
The primary point of contact in many scenarios is one of the adult children – most often women aged 35 – 60 (the “sandwich generation”). They coordinate as many aspects of the relocation as possible and often need help. Several factors increase their likelihood of outsourcing coordination to Moves for Seniors, including:
Typical reasons:
- They don’t live locally
- They have busy careers and children of their own
- They are overwhelmed by all the possessions that have to be gone
through and what to do with them - The emotional difficulty of having to handle everything in addition
to support their loved one and encourage them to move
Moves for Seniors is Uniquely Positioned to Address the Trends Above
Many companies operate in the moving space, and many operate in the senior space. However, few operate in both — and none that provide the range of high-quality solutions offered by Moves for Seniors nationally. We can truly support clients end-to-end through the transition process.
- Empathetic support of seniors and families
- Unique service options to meet senior needs
- Strong senior living community partnerships
- Operational expertise that ensures service consistency
- Answers for both relocation and aging-in-place scenarios
- High-touch guidance to navigate complex situations
The information provided by this website should not be construed as an offer to sell any franchise in, nor is any such communication directed to the residents of, any jurisdiction requiring registration of the franchise before it is offered and sold in that jurisdiction. No franchises will be sold to any resident of any such jurisdiction until the offering has been exempted from the requirements of, or duly registered in and declared effective by, such jurisdiction and the required Franchise Disclosure Document (if any) has been delivered to the prospective franchisee before the sale complies with applicable law. If you have any questions concerning the registration status in your state, please contact us by email at franchiseinfo@movesforseniors.com.